3 “Lucky Charms” to Improve Your Pay-Per-Click Campaign

casino

If you’ve ever run a Google AdWords campaign, you may have felt that its comparable to gambling. The House (Google) makes the rules and you either play by them or they’ll have you escorted out. There’s real money on the line, and if you bid just right, if the numbers line up, you can win [...]

Don’t be an SEO – Be a teacher

mad-teacher

I hate being in this situation in a new client meeting: “Well we just need a little bit of SEO on our page, pretty easy stuff. we can pay about $250, we used to have a guy who did it for that much” What?! My next question is “$250 per hour?” (which typically blows their [...]

15 Link Building Tips – SEER Google+ Q&A Recap

rope

On Wednesday SEER Interactive did a 1 hour Q&A session on Google+. The topic was linkbuilding and they gave out some great strategies, tools, tips and more. This is a summary of some of the best content from the session. SEER Participants Who answered questions? Wil Reynolds Chris Le Allison Brown Ethan Lyon Abbot Shea [...]

[Tutorial] Learn ImportXML – Best SEO Tool Ever

google-docs-empty-country-data

I am not a developer. But learning how to use ImportXML has been one of the most interesting things I’ve done in the past few weeks. If you haven’t heard of ImportXML yet, or just haven’t got around to using it, you need to learn it now. Why? – It’s not very hard – It’s [...]

Eric Ward’s LinkMoses Private – Link building done right

Link

As SEOs, link building is a huge part of our job. Links are the currency that we use to drive our pages to the top of the SERPs. There are a ton of great resources online to learn about link building strategies but today I’m going to share one extra special resource. As white hat SEOs, [...]

3 things politics teaches you about good SEO

whitehouse

As the political campaign season rolls around and we all get bombarded with “news” about the candidates, I’m reminded: like SEO, you can either buy your way to the top or you can earn it. Surprise hint about the ending of this post – one choice is much better than the other. Here are 3 [...]